The Metro Atlantic Conference Builds Video Blog for Member Schools

Blogs are definitely emerging. Once simply streams of consciousness from people like me, they now get to be authentic sources of information. And, with Video becoming easier to do well, we have Video Blogs stepping up. The Metro Atlantic Athletic Conference gives us a good one.

Hit the MAAC Sports Home Page and you'll see a prominent call out for the MAAC in Motion Video Blog...



Clicking in takes us here, to the MAAC in Motion video blog. What you'll find is a collection of highlights, interviews, and access given to you by the members that make up the MAAC.

I love this idea -- create a framework and allow member schools to upload content. Or, as it is done here,

have member schools load the videos to YouTube and then embed this video into your site.

This is great because it asks schools to do what they will do any way (post to YouTube) and then it allows you

to take that and get it more exposure. The result is a diverse collection of the latest activity across the members

that make up the conference (all programs).

The only downside is that this appears pretty random. It is the latest happenings, but there isn't an editorial view

or feel that the MAAC could deliver. That could come in the form of structure, video content, or scheduling -- the

key is simply to let fans know and come to look forward to what's up next!

How could this be better? Let us know the story behind this blog. The title of the blog is "Featuring

video updates on the latest happenings in the Metro Atlantic Athletic Conference." While maybe true,

it really leaves a lot of emotion on the table. If you look closely, those videos were actually YouTube posts

from two different schools (Sienna & Canisius). So is this a blog built to become a platform for the members?

I'd love to know the story here. It feels like a great stage built for exposure of member programs by a

conference. Really good stuff.

The other opportunity is to put some structure into it. Is it highlights, interviews, or reactions? I'd love to be

able to sign up for updates that are relevant to what I care about... or just have an expectation of what is

coming, when.

That's it.

Come back tomorrow as we keep moving through MAAC Week -- we'll check out 3 best practices from the 10 programs that make up the MAAC.

Don't forget, you can follow along on Facebook (here) or on Twitter: I'm@pawlow34.

Andy