The Big West Conference Gives You RealTime Value on Twitter

What are you supposed to do with Twitter? That's a question I hear asked a lot. And there's not really one great answer. My answer is it normally comes down to value you can offer those who follow you. Meaning, can you come up with a style, or with information that you just can't easily find elsewhere and then deliver it with emotion?

The Big West Conference takes a giant step in this direction. Keep reading to see how...

Hit the Big West Conference's Twitter Page (@BigWestSports) and take one long look at this opening post: California Riverside (#UCR) is playing a men's basketball game. And what does the Big West deliver? They give us a timely post (the game is Now!) But they do more than this. They give us links to go to watch it live, listen to it live, and get real time stats. That's handy.

Now if you take a peak at the image below (from further down their Twitter feed) you'll see a little bit of emotion and style packed into their delivery of facts. They give us teams and performers of the night right inside their Twitter feed. In real time. With emotion. Nice!

Thus, if you are a fan of the Big West, you definitely are getting value. You get easy access to hard-to-find information and you get it immediately. Well done!

How could this be better? I'd love to see the Conference take this style and infuse it into their website. Get more mileage out of the goodness that has been started! Then, take the style and ask each program in the conference to extend it (give us players of the games at each school in their Twitter feeds!) If all of this is done leveraging the same #hashtag, we would be able to see the realtime value provided by the conference multiplied exponentially.

That's it. Come back tomorrow as we continue our look into the Big West, with the first of three inspiring things from inside the programs that compete in the conference.

And, don't forget, you can follow along on Facebook (here) or on Twitter: I'm@pawlow34.

Andy