The Big 12 Conference All-Twitter Team

To conclude our analysis of the Big 12 Basketball marketing, it's time to name our All-Twitter team. This is not simply a list of the most followed or most active on Twitter. That's not why you come here. This is a chance to recognize those who are doing an amazing job of sharing original insights. I'm looking for that perfect balance of quality and quantity. This is a recommendation on who you should follow. And it's open to any coach, school, or conference official.

I'll write these in the form of a scouting report. I hope you dig it...

Big 12 First Team All-Twitter. To make the First Team, I have to be willing to follow them myself. Sounds fair, huh?

Nebraska Assistant Jim Shaw.
The Big 12's Twitterer of the Year. Can't say enough about him, short of you should consider taking a second to click here and follow him. The thing I love the most about his Twitter game is the motor. He's focused on giving you insight, no matter what the situation. He brings it during practice, he brings it away from practice. His 200 followers are destined to rise.




Iowa State Mens Basketball.

The Cyclones Twitter to their strengths. They deliver a 1-2 punch between Twitter and Facebook, posting pictures to Facebook and letting the world know on Twitter. It's not often that you find a Twitter and Facebook engine that works together so well, and a presence like that is just tough to stop. Associate Athletic Director Mike Green is the man behind the machine. Roughly 900 followers, click here.




Nebraska Head Coach Doc Sadler.
The #2 option for Nebraska on Twitter but would be the main guy on most programs in the country. The thing you love about his Twitter game is his authenticity. He tells it like it is. I've seen many coaches who only say the positives. Doc will bring you the good vibes when they are earned and keep you real when they aren't. He's started sharing his Song of the Week as well - a nice nod to his personal side. Cat's Cradle was the latest. Roughly 3100 followers, link here.



Nebraska Hoops Blog.

It's not often that a blog can make the top 5 in a Digital Power Conference. But it's also not often that we find a blog like this. As you can tell the Nebraska Team works well together, and it plays out on Twitter. They feed off of each other, giving extra attention to what they see around the coaching staff. And they share pictures of action during games. This has the makings of an amazing program. At around 600 followers, click in here.



Texas A&M Coach Mark Turgeon.

Turg brings it every day, with a barrage of short but impactful comments that let you know what's on his mind. His Twitter game is that of a floor leader - consistent, decisive, and honest. He's up to roughly 1300 followers, click here.




Big 12 Honorable Mention All-Twitter Team. These sites are worth a click.

Oklahoma Coach Jeff Capel. Brings an active Twitter motor, one of the more active players in the conference. He's most active during big NFL and College Football games. Almost 5000 followers.



Mizzou Basketball. Coach Mike Anderson is the man behind the MU Twitter game. He's drawn around 1300 followers, by being personal. I'd love to feel more of the Mizzou fire in this posting. Link here.



Texas Basketball. A little tough to find the Longhorns on Twitter, but this game brings it with a lot of distribution - sharing what's new on the UT athletics site or in the press. Roughly 225 followers, click here.



Iowa State Coach Greg McDermott. Coach Mac is a Cyclone. If the 1000 followers read one thing about Coach Mac's Twitter game it is that he's got an active motor for the school - be it on TV, in a gym, or in a stadium. Link here.



Baylor Coach Scott Drew. Hasn't been a little inconsistent in his Twitter posting, but when he's on, he's on. The 1200 followers get a treat when Coach Drew gives you access into his world.



Hope you dug this.

Come back tomorrow - it's time to head to one of the monster conferences, the Big East.

Andy